BUREAU DE HONG KONG
Fabienne has been working in Asia since 2000, she holds an MBA from NYU Stern School of Business. Since 2010, she has developed a strong expertise in e-commerce and digital especially in China. Fabienne has worked with various Luxury brands to set up their e-commerce operations and teams both for standalone ecommerce sites and partnerships with Chinese and Korean platforms such as Tmall, JD, Secoo, Xiu, Meici and Shinsegae.
Fabienne was formerly the Asia Head of Digital & ecommerce for Salvatore Ferragamo and the Head of e-commerce China for Tod’s group (Tod’s, Roger Vivier & Hogan).
Founder & CEO
Aude founded LBB ASIA in 2011. She has worked with over 30 brands, helping them penetrate the Greater China market. She has an extensive professional network in Asia including shopping mall landlords, retailers, distributors and investors. Aude has 20 years of experience in Brand Management and has developed a sound knowledge of Asia Pacific markets with a focus on luxury retail in Greater China. Prior to founding LBB, Aude worked for brands such as Cartier, Van Cleef & Arpels and Boucheron.
Gaëlle has 20 years working experience in Asia, Europe and the USA, mostly in brand management and business development in the luxury industry. She has worked on many product and brand launches on various markets, handling the full project from contract negotiation to delivery of the product in store.
Gaëlle has experience in the fragrance & beauty, lifestyle and food & beverages industries with brands such as Lanvin, Lancôme, Brooks Brothers, Banana Republic and Christofle.
Stephanie has over 15 years working experience in Asia, Europe and in the USA.
She has an expertise in brand management and business operations in the luxury industry supported by a strong financial and sales background. Stephanie has an extensive knowledge of distribution channel management, brand launches and retail operations.
Stephanie previously worked for various Perfumes & Cosmetics brands such as Parfums Givenchy, Marc Jacobs, Kenneth Cole, Emilio Pucci and Fendi Perfumes.
Nicole is a Masters student at Bocconi university in Milan, where she specializes in Management in Fashion and Design, with a bachelor’s degree in Economics. Born in Nanjing, China, she has excellent insights in the fast-changing luxury market in China. She has a solid grasp of financial operations and analysis, risk identification and market research. Nicole speaks Mandarin, fluent English, Intermediate Italian and Japanese.
Antonia is a French business school student with a strong focus in marketing and business development. She is particularly interested in the luxury industry and had the opportunity to work with brands such as Hermes, Kenzo and Christian Dior in Paris. She is now drawing on these experiences to establish the link between European luxury brands and Asian demands. Antonia speaks French, English and Spanish.
Sales and Retail Manager
Zachary was born and raised in Hong Kong and has worked in Paris, Beijing and Hong Kong. He worked for several years in in-house PR and marketing. Zachary has developed a solid understanding of the Chinese consumer’s behaviour and he has developed effective strategies to drive awareness and loyalty for brands. He speaks Cantonese, Mandarin, English and French. Zachary previously worked for Tod’s, Roger Vivier and Bottega Veneta.
Business Development Manager
Yue was born and raised in China, and studied in France for 3 years before joining the LBB team in Hong Kong. She speaks fluent Chinese, French and English and her multi-cultural experience is key in assessing the potential of brands to succeed in the Asian market.
Yue has worked on diverse projects with luxury goods, tourism and high-tech retail solutions.